It’s The Perfect Place For Us’: Millennials Flock To Rural Newfoundland

Newfoundland and Labrador has witnessed a rural population decline since the cod fishery collapsed 25 years ago. A recent study predicts a further decline of 40,000 people in the province in the next two decades with some rural communities disappearing . In Bonavista, with about 4,000, John Norman’s company is selling houses as fast as his company can renovate them. His customers are largely millennials moving to the area due to a growing phenomenon of millennials carving out a life in Newfoundland outports. Norman, 32, the town’s new mayor has helped move in 37 new residents just last year, and the average age was 33. He says millennials (dissatisfied with their current urban environment) enjoy Bonavista’s authenticity and lifestyle, adding that affordable housing and business space is a strong factor in the growth of the area as millennials are “coming in waves” to Bonavista. So, in this case, “go east, young man”.

(Source:; Image Courtesy of with Sonja Mills and Alicia MacDonald who moved to Port Rexton, N.L., to start a microbrewery in 2016. They supply seven bars and restaurants and have 23 more on their waiting list.)

Posted in All Stories, Annoucer Blogs, Jeff, News Tagged with: , , , ,

+ Follow Us

Upcoming Events

  1. Opera Under the Stars

    July 18 @ 8:00 pm - 10:00 pm
  2. Beach Grannies Charity Garage Sale!

    July 21 @ 8:00 am - 2:00 pm
  3. Collingwood Flea

    July 21 @ 9:00 am - 2:00 pm
  4. Vinyl Night

    July 21 @ 8:00 pm - 10:00 pm
  5. Friends of the Meaford Library Summer Concert Series

    July 22 @ 7:00 pm - 10:00 pm

+ On-Air & Shows